Subscribers	1.7 million
Have responded to advertising in The Journal	72%

Demographics
Average age	55 years
Average household income	$253,100
Average household net worth	$2,489,000
Average value of investments	$2,004,600

Employment Data
Employed	69%
Retired, engage in post-retirement employment	13%
Retired, not employed	16%
Other, not employed	3%

Job Title/Function
Top management	54%
Middle management	12%
Professionals	28%
C-level function	53%

Site Traffic/Usage
Monthly visitors	19.5 million
Monthly page views	198 million
Average user visits	10 times per week
Have responded to advertising on WSJ.com	60%

Demographics
Average age	51 years
Household income	$234,200
Household net worth	$1,898,000
Average value of investments	$1,546,000

Employment Data
Employed	80%
Retired, engage in post-retirement employment	9%
Retired, not employed	9%
Other, not employed	2%

Job Title/Function
Top management	52%
Middle management	15%
Professionals	28%
C-level function	47%